Riding as a Knolly Bikes grassroots team rider, and supported by Trailtech Cycles, Maxxis Tyres, South Industries, Leatt Protectives, and MRP in 2017, he hopes to gain the experience and skills required to be competitive on the EWS circuit in 2018.
This first part in the planned video series covers his background and why he’s taking on such an ambitious move, as well as providing you with a colourful, berm smashing, trail ripping, pedal stomping edit to push your visual senses to overload (editing courtesy of Hayden Brown Visual Media).
Over the course of the coming year, the video series will be detailing what it takes to try and break into the international racing circuit, including what sacrifices you have to make and the hard work you have to put in, how to adapt to new climates and being abroad, and the highs and lows of racing in Europe. Additionally, which is seldom covered in video series, he wants to show what it takes to market yourself, how to attract sponsors and how to create value for sponsors, especially when abroad.
Apart from the obvious goal of wanting to chase his cycling dreams and ambitions, there’s another important motive behind the video series:
The Bike Hub will showcase some race reports and pictures from Martin's key races abroad. His planned race schedule includes:
- Enduro World Series (4 races: dependant on the entry lottery system)
- 6 EWS qualifying races
- British Enduro series – the full series
- Tweedlove Scottish Enduro series
- UK Enduro Championships
- Scottish Enduro Championships
- Italian SuperEnduro
- A number of local and regional Enduro races